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Football season ticket renewals launch with continued focus on fan experience – University of Texas

Season ticket renewals for the 2018 Texas Football season begin today highlighted by the continuation of fan-focused efforts designed to enhance stadium atmosphere, and keeping renewal prices for existing season ticket holders flat for the third consecutive season.

Capitalizing on the momentum created by a victory over Missouri in the Academy Sports + Outdoors Bowl, a top-tier recruiting class and a home schedule that includes a rematch with USC, the gameday environment will be further enhanced by adjusting the seating arrangements inside Darrell K Royal-Texas Memorial Stadium.

Following months of discussion and planning with UT students and student government representatives, a dedicated and contiguous student section was created in the southeast corner of DKR-TMS. Additionally, the student section is general admission, rewarding those who come early with the best seat locations.

“Prior to my arrival, Mike Perrin and our team worked with Coach Herman, his staff and key student leaders, and identified an opportunity to create a contiguous student section in the southeast corner of the stadium,” said Athletics Director Chris Del Conte. “We believe that creating this section just for them, and making it general admission will improve the game day experience and ultimately increase student attendance and participation. This is a great plan for Texas.”

The new student section is primarily in the lower bowl of the southeast corner and the south end zone. It includes the Longhorn Band to preserve the tradition of the band sitting among peers. The goal is to have the stands completely full with loyal Longhorns for every home game, creating an environment that is fun, raucous and memorable for students, recruits, fans and guests alike.

In order to make this critical change, current season ticket holders in the southeast flip to near mirror image seating in the northeast. In many cases, relocating fans have improved seat locations, an enhanced view of the new videoboard and closer proximity to the Red McCombs Red Zone food court area. Vacated seats in the southeast become part of the new student section along with existing student sections in the south end zone. All visiting team seats move to the upper deck, bringing us in alignment with most Big 12 member schools. As a result of these adjustments, there are additional seats in the lower northeast end zone sections 18-25 available for fans.


“We want opposing teams to talk about how difficult it is to play at DKR, and we’re so excited about these changes that can help us create the best atmosphere in college football,” said Tom Herman. “We’ve talked with many of our students, and their new setup in the stadium should allow them to help us have that great home-field advantage we hope for. Speaking for our entire team, I also want to thank our loyal fans for supporting us in creating this special section for our students.”

Texas Football has a strong home schedule for 2018. Following the season opener on the road against Maryland, the home slate opens with three consecutive games in DKR. Followed by a visit from Tulsa in the home opener are premier match-ups against USC and TCU. The home schedule finishes with games against Baylor in October, and West Virginia and Iowa State in November.

No Price Increase for Existing Season Ticket Holders

Ticket prices on renewals will not increase for the third consecutive season. Existing season ticket holders have until March 8, 2018 to renew their tickets at the same price levels.

The vast majority of season tickets to Texas Football require a gift to The Longhorn Foundation Annual Fund. Annual gifts and ticket purchases support the athletics and academic pursuits of Texas student-athletes. The Longhorn Foundation Annual Fund sustains the Texas Athletics operating budget. It funds such essential resources as scholarships, academic support services, career preparation, sports medicine, sports science, nutrition and equipment. The gifts also provide coaches the resources necessary to recruit the best and brightest to represent Texas. With the passing of new federal tax laws, please consult your tax attorney, consultant or advisor.

Texas fans can receive information on season tickets by calling 512-471-3333 Monday-Friday between 9 a.m.-5 p.m.

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Source: Daily Texas Online

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